Kaufland is increasing its market as soon as once more. By the top of the summer time, it’s opening its doorways in Spain and the Netherlands. In consequence, the web market shall be lively in 9 international locations. On-line sellers can already join the brand new markets.
Kaufland is a hypermarket chain from Germany. It has over 1,600 brick-and-mortar shops in eight international locations. Due to that, it is among the largest retail chains in Europe. It’s a part of the Schwarz Group, like Lidl.
Progress in Europe
The corporate launched its market mannequin in 2021 in its dwelling market. A few years later, expansions into Slovakia, the Czech Republic, Austria and Poland adopted. Final yr, {the marketplace} expanded into France and Italy. Now, it’s saying two new launches.
Kaufland now has 32 million month-to-month guests in Germany
As is obvious, the corporate has grown throughout Europe recently. It says that it has 32 million month-to-month guests in Germany, with over 45 million merchandise in 6,400 classes. In Austria, revenues have elevated 439 in comparison with 2025. In Poland, revenues elevated 322 p.c in comparison with 2025. Each these marketplaces at the moment are two years previous.
Working in 9 markets
With the introduced launches within the Netherlands and Spain, Kaufland’s market will grow to be lively in 9 markets. It will make it the biggest market community of European origin. In keeping with the corporate, it at present has an viewers of 139 million on-line shoppers. With these new expansions, its potential attain will develop to 220 million shoppers.
The corporate’s potential attain will develop to 220 million clients by the top of the summer time
On-line sellers can already join the brand new marketplaces. With this registration, they can even be capable of promote on all of Kaufland’s different marketplaces. This makes cross-border promoting simpler for retailers. The corporate additionally has instruments to assist sellers translate product info, buyer inquiries and authorized texts. It additionally offers first-line customer support within the native language, along with supporting cost processing in native currencies.
