There are indicators that WWDC can be “smaller-scale” this yr than it was in 2023 and 2024, in response to Bloomberg‘s Mark Gurman.
At WWDC 2023, Apple unveiled the Imaginative and prescient Professional, together with its visionOS working system. Whereas the headset has confronted low gross sales, due partially to its excessive $3,499 beginning worth, this was nonetheless a significant and highly-anticipated product announcement.
Apple Intelligence debuted at WWDC 2024, in response to the surging recognition of generative AI platforms like OpenAI’s ChatGPT and Google’s Gemini.
At WWDC 2025, nevertheless, Gurman mentioned it’s unlikely that there can be any main new {hardware} or software program bulletins of that scale.
“There aren’t any main new units able to ship,” he mentioned, in his Energy On e-newsletter as we speak.
As well as, some Apple staff consider that WWDC 2025 could also be a “letdown” from an AI standpoint, in response to Gurman. He mentioned that Apple “will do little” to indicate that it’s catching as much as main corporations within the generative AI area, together with OpenAI and Google, and Apple’s shortcomings might turn into “much more apparent.”
Gurman does anticipate Apple to supply an replace on Swift Help at WWDC 2025, and he mentioned that SwiftUI will get a wealthy textual content editor.
Then again, Gurman believes that Apple’s redesigned software program platforms needs to be thrilling for a lot of Apple followers. iOS 26, iPadOS 26, macOS 26, tvOS 26, and watchOS 26 are all rumored to have a brand new visionOS-inspired, glass-like design with extra translucent consumer interface components, resembling menus, buttons, and icons.
“The up to date consumer interface will definitely be the standout announcement, even when it dangers sending the message that Apple is caught up to now,” wrote Gurman.
In the end, the place WWDC 2025 will rank in Apple followers’ minds is subjective, as some may discover redesigned software program platforms to be much more attention-grabbing than the Imaginative and prescient Professional and Apple Intelligence. For others, although, Apple failing to make significant progress on the generative AI entrance is likely to be an overshadowing disappointment.
The excellent news is that Apple is anticipated to make a much bigger push into AI heading into 2026, with the corporate nonetheless engaged on a conversational ChatGPT-like model of Siri, a revamped Shortcuts app powered by Apple Intelligence, and extra.
