In response to a leaked inner doc, it seems that Mission 624 is not primarily about bringing extra perks to clients. Relatively, it is about growing the visibility of what is already out there and creating a greater expertise for patrons.


Verizon’s inner doc reveals particulars about Mission 624. | Picture Credit score – The Cell Report
Verizon shops throughout the nation have began receiving merch that shall be distributed on June 24. The freebies embrace water bottles, drawstring backpacks, and sun shades.
Prospects can even get “palm playing cards,” which shall be playing cards with details about myAccess. Moreover, shops are additionally stocking up on cookies from Cheryl’s Cookie, The cookies have a “Buyer Appreciation Occasion” label on them.
By the look of it, Verizon is attempting to imitate the T-Cell Tuesdays program. Freebies enhance buyer goodwill and so they also can assist Verizon appeal to extra foot site visitors. The corporate is apparently already attempting to try this by asking retailer representatives to contact clients of their space and request them to cease by.
Whereas a better emphasis on the visibility and availability of perks and presents may warrant an announcement, it is not essentially a large enough deal to have a whole thriller mission — teased months prematurely — named after it.
That appears to point there is likely to be extra to Mission 624 than we at present know. One rumor claims that Verizon may begin providing free traces, which is one thing T-Cell usually does. Nevertheless, the free traces won’t be free ceaselessly.
Jeff Moore, principal at Wave7 Analysis, had beforehand stated that Mission 624 may revolve round AI and buyer help.
The underside line is that it seems that the lack of clients was a wake-up name for Verizon and the corporate is implementing numerous retention methods to maintain from bleeding extra clients. Whether or not they’ll work stays to be seen but it surely’s good to see the corporate attempting.