(Prime row, from left to proper) Jeff Burnstein, Georg Stieler, (backside row) Eric Truebenbach, and Eugene Demaitre.
In recent times, China has invested closely in its robotics ecosystem, and that funding is paying off. In 2023, China grew to become the third most automated nation on this planet, surpassing the U.S., Germany, and Japan, in accordance with the Worldwide Federation of Robotics, or IFR.
Immediately, China has the world’s largest marketplace for industrial robots. In 10 years, its international share of business robotic installations has risen from round one-fifth to greater than half of the world’s whole demand.
The nation has additionally continued build up a sturdy superior manufacturing ecosystem. In March 2025, China’s authorities introduced plans to make investments practically $137 billion in robotics, synthetic intelligence, and innovation over the subsequent 20 years.
With China main international robotics adoption, many entrepreneurs, robotic suppliers and prospects, and buyers are questioning what methods the U.S., Europe, and different areas can deploy to shut the hole.
At RoboBusiness 2025, which takes place Oct. 15 and 16 in Santa Clara, Calif., consultants will talk about how international gamers can foster innovation ecosystems, strengthen provide chains, and speed up commercialization to compete on the world stage. The keynote session, “Closing the Robotics Hole with China,” shall be at 11:00 a.m. PT on Day 2 of the present.
Panelists to deal with China alternatives, challenges
The keynote panel will embrace insights from:
- Jeff Burnstein, president of the Affiliation for Advancing Automation: Burnstein joined A3 in 1983 and has held a wide range of senior positions, culminating in his promotion to president in 2007. He’s a frequent commentator within the media, typically discusses automation points with coverage makers, and commonly speaks at international conferences on points such because the impression of automation on jobs and the way forward for automation past the manufacturing unit flooring. Burnstein additionally serves on the chief board of the IFR, the advisory board for the College of Michigan robotics program, and the Buyer Advisory Board of Go to Detroit. In 2023, he obtained the Engelberger Robotics Award for Management, extensively thought-about the “Nobel Prize of Robotics.”
- Georg Steiler, head of robotics and automation at Stieler Expertise & Market Advisory: Stieler Expertise & Market Advisory is a Germany-founded technique consultancy serving high-tech manufacturing worldwide. After launching the agency’s Shanghai workplace in 2011, Steiler has continued to guide its China follow whereas steering international mandates. Steiler and his staff advise multinational robotics and automation firms—and the buyers backing them—on market perception, entry technique, and scalable progress plans for China and different key markets. He can even converse in a session on the “World Implications of China’s Robotics Push.”
- Eric Truebenbach, managing director at Teradyne Ventures: Truebenbach is a long-time participant in robotics and automation, in addition to the founding father of two inside startups, acquirer, and investor. In Teradyne Company Growth, he performed a key position within the acquisitions of Common Robots, Cell Industrial Robots, and others. A holder of dozens of patents, Truebenbach can also be a Teradyne engineering fellow. He has spent intensive time in China, exploring analysis, partnerships, and functions.
- Eugene Demaitre, editorial director at The Robotic Report: Demaitre was senior editor of The Robotic Report from 2019 to 2020 and editorial director of Robotics 24/7 from 2020 to 2023. Previous to working at WTWH Media, Demaitre was an editor at BNA (now a part of Bloomberg), Computerworld, TechTarget, and Robotics Enterprise Evaluate. Demaitre has participated in robotics webcasts, podcasts, and conferences worldwide. He has a grasp’s in worldwide affairs from the George Washington College and lives within the Boston space.
Register for RoboBusiness at this time!
Based in 2004, RoboBusiness is the premier occasion for builders and suppliers of business robots. The occasion is produced by WTWH Media, which additionally produces The Robotic Report, Automated Warehouse, and the Robotics Summit & Expo.
This 12 months’s convention can even characteristic greater than 60 audio system, a startup workshop, the annual Pitchfire competitors, and quite a few networking alternatives. Over 100 exhibitors on the present flooring will showcase their newest enabling applied sciences, merchandise, and companies to assist remedy your robotics improvement challenges.
RoboBusiness shall be co-located with DeviceTalks West, the premier business occasion for medical know-how professionals. Each occasions appeal to engineering and enterprise professionals from a broad vary of healthcare and medical know-how backgrounds.
Registration is now open for RoboBusiness 2025.
For details about sponsorship and exhibition alternatives, please contact Colleen Sepich at csepich[AT]wtwhmedia.com.
