Solebox, a European chief in streetwear retail, is partnering with Zellerfeld, a pioneering 3D printed footwear model. The collaboration brings Zellerfeld’s scan-to-print {custom} shoe system straight into Solebox’s Berlin flagship retailer, permitting clients not merely to purchase sneakers however to co-create them. Throughout this progressive expertise, customers can have their toes professionally scanned, view an immersive demonstration of seamless, adhesive-free, and absolutely recyclable footwear manufacturing, and place on‑demand orders for custom-fit 3D printed sneakers.
Solebox thus turns into the primary premium retailer globally to embed Zellerfeld’s end-to-end {custom} printing system inside a bodily retailer surroundings. This experiential mannequin transforms retail from passive looking into energetic involvement—consumers are engaged members within the artistic and manufacturing journey of their footwear.
Zellerfeld, headquartered in Hamburg with roots in San Francisco, has been highlighted by VoxelMatters from its very starting as an organization democratizing the footwear trade by way of progressive 3D printing and customization platforms. Zellerfeld not too long ago scaled its additive manufacturing capabilities in collaboration with Fraunhofer IAPT, enabling it to satisfy rising demand for practical, design-forward footwear. Furthermore, in late 2024, Zellerfeld drew consideration for its joint creation of the Nike Air Max 1000—an nearly absolutely 3D printed sneaker, which was launched formally throughout Paris Style Week in June 2025 and is now commercially accessible.
Zellerfeld has constructed a world platform the place over 300 designers can submit distinctive designs, providing greater than 100 daring fashions accessible worldwide. Every pair is crafted with zellerFOAM, a breathable, washable and absolutely recyclable TPU, printed in a light-weight, lattice construction that hugs the wearer’s foot like a second pores and skin.
Within the Solebox flagship, guests will witness Zellerfeld’s seamless manufacturing course of and obtain steerage from educated workers. The combination of foot scanning, schooling about sustainable supplies and strategies, and direct order placement creates a novel retail expertise anchored in innovation and personalization.
This collaboration additionally displays broader traits in footwear innovation. As VoxelMatters not too long ago defined, main manufacturers like Nike and Adidas have lengthy promised 3D printed revolutions however have been sluggish to implement giant‑scale personalised manufacturing. Zellerfeld and Solebox’s partnership gives a tangible, retail-ready model of that promise, main the best way in consumer-accessible, on-demand footwear manufacturing.
The launch has been made doable because of the imaginative and prescient of Zellerfeld and Solebox management, together with Aljoscha Kondratiew, and the technical and logistical experience of Metrofarm GmbH in designing and putting in this immersive retail attraction. By merging Zellerfeld’s cutting-edge 3D‑print-on-demand shoe know-how with Solebox’s influential retail platform, this partnership delivers a contemporary mannequin for the way forward for footwear.
