The analysis is in, and the much-anticipated Software program Monetization Fashions and Methods 2026 Outlook is right here.
This report is the primary in a 3-part collection, and is primarily based on 501 survey responses from product leaders within the software program business. Subsequent studies within the collection will handle Software program Piracy & License Compliance and Software program Monetization Analytics.
This 12 months’s survey findings replicate an business balancing fast innovation with the necessity for sustainable development.
Listed below are only a few of the important thing takeaways you may discover inside:
- AI monetization is accelerating, however squeezing margins: 80% of respondents already provide AI-enabled merchandise, however 70% say supply prices are eroding profitability.
- Utilization-based monetization is now mainstream: 74% of all suppliers have adopted usage-based fashions not less than reasonably, with 56% anticipating usage-based income to develop by 2027
- Value and worth alignment stays elusive: Solely 36% of corporations report robust alignment between pricing and the worth clients obtain – the identical determine as final 12 months, highlighting the problem of proving worth as buyer expectations shift in a quickly evolving market.
Entry the complete report and see how your corporation compares.
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