London-headquartered company area administration firm Com Laude introduced the acquisition of its competitor, MarkMonitor, beforehand one of many holdings of Newfold Digital.
Newfold Digital Simplifies Portfolio
Newfold Digital owns many high Web manufacturers like Yoast, Bluehost, Register.com, and Area.com, all companies that target small and medium-sized companies. This divestiture could also be an indication that Newfold Digital could also be shifting away from the enterprise market and towards focusing its portfolio of internet companies on the SMB finish of the market.
The official Newfold Digital press launch states:
“The sale is a part of Newfold Digital’s technique to simplify its portfolio and double down on the areas the place it might probably ship the best worth to clients – its core manufacturers, Bluehost and Community Options. ”
Stu Homan, Head of MarkMonitor, commented:
“With this acquisition, Markmonitor has discovered homeowners who worth our devoted company companies as a lot as our clients do. Com Laude is deeply dedicated to preserving and constructing upon our skill to proceed to ship industry-leading customer support whereas rising to new ranges with dedication and funding.
Our whole workforce is worked up to convey Com Laude’s superior instruments and companies to our clients, and to be a part of essentially the most thrilling improvement in company area companies since Markmonitor invented the white glove service mannequin twenty-six years in the past.”
Earlier to the acquisition, Com Laude was a competitor of MarkMonitor, providing companies that have been just like MarkMonitor however with key variations and applied sciences like an AI-powered area administration dashboard.
Com Laude is headquartered in London, United Kingdom, and MarkMonitor is in Boise, Idaho, which isn’t generally considered the middle of Web commerce or expertise however is definitely a rising regional expertise hub.
Benjamin Crawford, CEO of Com Laude, remarked:
“Markmonitor is the best-known identify in area companies for company clients, having nearly invented the class twenty-six years in the past, and since then grown an extended listing of blue-chip clients with its “white glove” customer support. Com Laude gives market main superior instruments and bespoke companies in domains and on-line model safety, developed for the world’s largest corporations and most respected manufacturers. Collectively we will probably be uniquely positioned to guard and develop the digital presence of any firm that wants help with its domains, web infrastructure and safety, on-line model safety, web coverage and compliance, and on-line technique.”
Learn Com Laude’s announcement:
Com Laude to Purchase Markmonitor in a Landmark Transaction
Featured Picture by Shutterstock/thodonal88
