Google launched an alpha model of an API to entry Google Tendencies information – the Google Tendencies API. “This new API will assist Researchers, Journalists, and Builders to grasp Search behaviors and patterns,” mentioned Daniel Waisberg of Google.
The Google Tendencies API is in alpha, so you’ll want to apply to get entry however while you do get entry, Google mentioned will probably be helpful for these use instances:
- Analysis: Builders can affect public assets allocation and scientific analysis priorities.
- Publishers: Use information to trace subjects and spot rising traits, and use that information to inform compelling tales concerning the points that matter.
- Enterprise: Entrepreneurs and SEOs can prioritize useful resource funding and higher develop their enterprise’ content material technique.
The Google Tendencies API information goes again 5 years, and it embody each day, weekly, month-to-month, and yearly aggregations. It additionally has geo restrictions (area and sub-region)
John Mueller from Google added on LinkedIn:
For those who’re a researcher wanting to make use of Google Tendencies for normal analyses, take a look at the alpha preview of the primary API for Google Tendencies.
There’s nonetheless a number of work to do, and we wish to ensure that it is helpful for affordable utilization. If you would like to convey your enter, check out a brand new API, and assist form the ultimate API, be at liberty to join the (very restricted) early exams in a number of weeks / months.
Here’s a video of when it was introduced in the present day:
Google Development Api is coming….#searchcentrallive #scldd2025. pic.twitter.com/hbSNYr2B8u
— Farhan srambiyan (@farhansrambiyan) July 24, 2025
