Microsoft has introduced the launch of the Bing Video Creator, a brand new software that makes use of synthetic intelligence to generate brief movies from textual content prompts. This launch is seen as a direct response to Google’s current unveiling of Veo 3 with Move on the AI25 occasion. Built-in into the Bing app for Android and iOS, the characteristic is powered by Microsoft’s Sora AI and permits customers to create movies without spending a dime.
To make use of the software, customers merely have to open the Bing app, faucet on the “All” tab, and choose “Video Creator.” From there, they will describe the scene they wish to generate, together with parts like setting, movement, and visible particulars. As soon as submitted, the AI begins producing the video, and customers are notified when it’s prepared—permitting them to multitask inside the app within the meantime.
The Bing Video Creator helps movies as much as 5 seconds lengthy in each 9:16 (vertical) and 16:9 (horizontal) codecs. Customers can generate as much as three movies at a time and select between Normal or Quick creation speeds. Microsoft offers 10 fast-generation credit as a demo, and extra quick creations will be unlocked utilizing Microsoft Rewards factors.
Artistic prompts reminiscent of “a small otter working as a chef in a busy Italian pizzeria” or “a knight in armor driving his horse by an autumn forest” display the software’s flexibility in supporting a variety of visible kinds and imaginative concepts.
All generated movies are saved within the Bing Video Creator for as much as 90 days, throughout which customers can obtain them, share on social media, or ship by way of e mail. Importantly, every video consists of C2PA credentials, clearly figuring out it as AI-generated content material—an effort aimed toward selling transparency and curbing misinformation.
With this launch, Microsoft expands its footprint within the AI-generated media house and positions itself in direct competitors with Google’s choices. The Bing Video Creator not solely enhances the Bing ecosystem but in addition goals to make AI-assisted video creation extra accessible by a user-friendly expertise and incentive-based utilization mannequin.
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