Assist CleanTechnica’s work by way of a Substack subscription or on Stripe.
- Pilot settlement between Kia and Pink Sea World (RSG) centered round Kia’s Platform Past Car (PBV) fashions and mobility ecosystem
- Kia to produce a PV5 Passenger mannequin for testing throughout RSG websites, supported by inspections, coaching, and distributor experience
- Future collaboration consists of analysis of the upcoming PV7 and expanded use instances for luxurious resort logistics and operations
Kia Company has entered right into a pilot settlement with actual property developer Pink Sea World (RSG), first signed in Might 2025, to ship next-generation electrical autos, starting with the Kia PV5. Developed by way of Kia’s Platform Past Car (PBV) world enterprise technique, the autos mix business utility with modular adaptability, supporting sustainable, future-forward mobility.
As a part of the pilot, Kia is supplying RSG with a PV5 Passenger for localized testing throughout key service situations, together with airport-to-resort transfers, inter-resort transport, and broader fleet operations. Whereas this preliminary deployment focuses on two of Saudi Arabia’s flagship locations – The Pink Sea and AMAALA, the collaboration extends past these websites and serves as a broader platform for exploring mobility options and supporting the Kingdom’s Imaginative and prescient 2030 technique to attain a net-zero society.
Constructed for adaptability and operational effectivity, Kia’s PBVs mix electrical mobility with superior software program and configurable interiors, offering versatile options for the hospitality and tourism sectors.
To make sure a profitable integration, Kia has performed an on-site inspection and is offering product coaching and technical instruction for RSG groups. Kia’s licensed distributors will stay carefully concerned all through the trial, providing hands-on steerage and localized experience throughout each locations.
Hokeun Chung, Government Vice President and Head of Future Technique Division at Hyundai Motor Group, stated: “Saudi Arabia is a strategically necessary marketplace for Hyundai Motor Group (HMG), and we’re happy to start our collaboration with RSG by way of the PBV Pilot venture. Within the mid-to-long time period, HMG and RSG plan to collaborate on new enterprise alternatives using progressive good metropolis applied sciences, similar to in-vehicle options, information, robotics, and extra. Constructing on our long-standing relationship, we stay up for supporting RSG’s imaginative and prescient of an ultra-luxury, eco-friendly good metropolis by delivering HMG’s wider Good Metropolis options backed by our in depth experience and capabilities.”
Hans Aksel Pedersen, Group Head of Operations, Pink Sea World, stated: “At Pink Sea World, we’re dedicated to setting new benchmarks in accountable improvement and sustainable operations. Whereas our visitor land fleet is already 100% powered by daylight, this pilot program with Kia permits us to check probably the most cutting-edge, eco-conscious mobility options in our locations. Collectively, we’re reimaging how folks transfer by way of and join with the world’s most distinctive locations.”
Ahmed Soudodi, Vice President of Product Advertising and marketing, Kia Center East & Africa, stated: “This collaboration is a pure match, pushed by a shared ambition to remodel the way forward for mobility by way of innovation, sustainability, and a deep understanding of buyer expertise. By combining Kia’s next-generation PBV know-how with Pink Sea World’s pioneering method to accountable improvement, we’re making a blueprint for smarter, cleaner, and extra related journey throughout the area.”
Joint long-term dedication to sustainable improvement
Wanting forward, Kia and RSG are exploring the optimization of PV5 Cargo variants for resort logistics and the manufacturing of a particular PV5 model for RSG, tailor-made to the distinctive wants of luxurious hospitality and resort operations. With a number of physique configurations, conversion-ready options, and a completely related system, the PV5 is engineered to adapt to the varied wants of companies worldwide whereas supporting Kia’s imaginative and prescient of sustainable mobility.
This pilot settlement builds on the long-term commitments of each organizations to accountable improvement and sustainable progress. As a developer championing regenerative tourism, RSG is main a world shift in how locations are developed, operated, and skilled with an emphasis on environmental care, cultural relevance, and group impression. Kia, in the meantime, continues to broaden its position as a Sustainable Mobility Options Supplier, supporting the transition to wash, clever, and built-in transportation ecosystems.
This settlement follows the strategic Memorandum of Understanding (MoU) signed in March 2024 between Hyundai Motor Group (HMG) and RSG. It displays a shared imaginative and prescient to unlock new prospects in sustainable tourism, innovation, and visitor experiences by way of cutting-edge mobility options.
The initiative is overseen by the HMG Good Metropolis Innovation Group, which serves as the general coordinator of Saudi Good Metropolis tasks. Kia acts because the official OEM and mobility accomplice, whereas Pink Sea World serves because the visionary developer and operator behind locations alongside the Saudi Pink Coastline.
Constructing on this PV5 initiative, Kia and RSG can even consider long-term partnership alternatives, together with the potential deployment of the PV7 – Kia’s upcoming large-format electrical PBV, designed for high-capacity use and anticipated to launch in 2027. Kia will launch the PV9 in 2029, with the objective of promoting 250,000 PBVs globally by 2030 and establishing a scalable, software-driven mobility ecosystem.
Collectively, the collaboration marks a step ahead in delivering significant innovation, the place good mobility empowers a brand new period of sustainable journey and operational excellence.
For extra info, go to: https://worldwide.kia.com/int/pbv-intro
Join CleanTechnica’s Weekly Substack for Zach and Scott’s in-depth analyses and excessive degree summaries, join our each day publication, and comply with us on Google Information!
Have a tip for CleanTechnica? Need to promote? Need to recommend a visitor for our CleanTech Discuss podcast? Contact us right here.
Join our each day publication for 15 new cleantech tales a day. Or join our weekly one on prime tales of the week if each day is simply too frequent.
CleanTechnica makes use of affiliate hyperlinks. See our coverage right here.
CleanTechnica’s Remark Coverage
