How To Use Google Vids? (Newbie’s Information)

“Hey, are you able to make a fast video for this?”, a seemingly easy request that usually kicks off a irritating video creation journey. First, you hunt for the “proper” device. You both pay a small fortune for knowledgeable suite with 1,000,000 buttons you’ll by no means contact, otherwise you wrestle with a “free” on-line device that watermarks your last lower and has the processing energy of a potato.

Then comes the seek for property. You spend hours on inventory web sites in search of the precise, non-cringey clip. You wrestle with textual content overlays, stress over fonts, and if you attempt to document a voiceover, your canine barks or a colleague interrupts, instantly, your video has an surprising visitor.

By the tip, that “fast video” has eaten up half your day, drained your endurance, and the result’s… simply okay. A couple of days in the past, I found a hidden gem in Google Apps – Vids. It’s a free video creation device that makes the entire course of a lot simpler. On this weblog, we’ll discover easy methods to use Vids to create movies.

What’s Vids?

Vids is Google’s reply to the video creation downside. It’s an AI-powered video device that lives proper inside Google Workspace – the identical place as your Docs, Sheets, and Slides. Though launched again at Google I/O 2024, it’s now that we are able to use this inventive function. Powered by Google’s Veo 2 video era mannequin, this app runs proper inside your internet browser and doesn’t require any particular software program.

What Makes Google Vids Stand Out?

To begin with, Vids is a FREE app like many different well-liked Google apps, and you need to use it to create lengthy movies – round 10 minutes lengthy! Different key highlights of this Google app are:

1. A Storytelling Assistant: Vids leverages Google’s AI (suppose Gemini) that can assist you from the very starting. It doesn’t simply provide you with instruments; it helps you write, construction, and visualize your story.
2. Your Content material, Unified: It’s seamlessly built-in with Google Drive. All of your paperwork, pictures, product photographs, and information are immediately accessible. No extra downloading and re-uploading.
3. Easy Collaboration: It has the collaborative DNA of Google Docs. You may share, remark, and edit along with your group in real-time.

In addition to these, Vids comes filled with a barrage of helpful options. 

Key Options of Google Vids

• Plan movies utilizing a immediate or a Google Doc, Vids generates a storyboard with inventory media and voiceover.
• Create 8-second clips immediately with spectacular velocity and high quality.
• Document movies as much as 10 minutes lengthy and edit them instantly within the app.
• Import pictures or movies from Google Drive or add your individual for simple meeting.
• Use built-in templates to rapidly customise your video.
• Convert PowerPoint displays into movies with a couple of clicks. 

This all sounds nice on a function checklist, however what’s it like to make use of? Let’s put it to the take a look at with a real-world job: making a mission kickoff video for a brand new advertising and marketing marketing campaign. 

Right here’s the way it went.

Creating Movies utilizing Google Vids

To begin with making your video, open your internet browser and head to Google. Then click on on the Google apps icon within the prime proper nook of the display screen. Then from the apps, click on on the Vids icon. Lastly, take a deep breath, and begin.

Step 1: Prompting 

As soon as you’re within the Vids, you will notice a pop-up take up house in your display screen. From the given decisions, click on on “Plan your video story.” 

• It will assist you to create a draft storyboard on your video. 
• So as a substitute of ranging from scratch, you should have a prototype to work with. 

For my mission, I typed: “Create a mission kickoff video for our new ‘Summer time Glow’ skincare marketing campaign. The objective is to get the gross sales and advertising and marketing groups excited in regards to the launch. The tone must be energetic, inspiring, {and professional}.”

Then, I hit “Generate” and watched this free video era device spin its magic.

Output:

That is the place Vids actually impressed me. As a substitute of producing a set, uneditable video, it gave me an editable storyboard, like a Google Slides deck, with every “slide” representing a scene within the video.

Some key highlights of the video generated by Vids are:

1. Outlined a Narrative Arc: It created an 8-scene construction: Title Card, The Alternative, Introducing ‘Summer time Glow’, Key Options, Goal Viewers, Advertising Technique Highlights, Name to Motion, and a Ultimate ‘Let’s Do This!’ display screen.
2. Wrote a Draft Script: Every scene had a advised script for the voiceover, written within the energetic and galvanizing tone I requested for. The textual content was clear, concise, and surprisingly good.
3. Instructed Visuals: The AI pre-populated every scene with a mixture of high-quality inventory video clips (a sunny seashore, individuals smiling, close-ups of skincare merchandise) and placeholders that stated issues like, “[Insert graph of market growth from Q2 report]” or “[Insert product shot of the ‘Summer Glow’ bottle]”.

In two minutes, I had knowledgeable, well-structured basis that might have taken me two hours to construct from scratch.

Step 2: Modifying

Now, both you need to use this video instantly, however most of us would need the video to be extra personalised. To make it higher and customise it as per your necessities, we are able to edit this video. Let’s now see what we are able to do. 

Let’s begin with the very first slide, you possibly can edit each the “textual content and the “visuals”

Edit the textual content: 

1. Choose the textual content that you simply wish to edit. Make appropriate modifications to it. As soon as you’re pleased with the textual content, you can too change the way in which it appears to be like and seems on the display screen. 
2. Choose the textual content field, and it is possible for you to to animate the textual content, resize the textual content field, and format it. 

• Animate: Use this to arrange how your textual content enters on the display screen, and the length for which it stays on the display screen
• Resize: Use this to suit the textual content to the chosen field measurement.
• Format: This lets you change the settings relating to the scale, rotation, place of your textual content, add a shadow to it, and even alt textual content if required.

Edit the Visuals

1. Choose the visible (it may both a picture or a video) that you simply want to edit and you will see that varied potentialities that you’d be capable to implement on these visuals. A couple of issues that you are able to do:

• Animation: This function lets you change the way in which a visible enters or exists the display screen. In case of a video, you can too set the length for which you wish to play it on the display screen.
• Sound: Movies, if they’ve sound, would possibly want some work relating to the quantity or audio transitions. To make this modifications, simply click on on the sound button.
• Playback: For movies, you possibly can trim them and choose the vary and portion of it that you simply want to play utilizing this function. 
• Format Choices: This lets you change the scale, rotation and place of the visible throughout the present body. You can too add shadows to the visible or add alt textual content to it, enhancing web optimization prospects. 

2. If the visible is a video, then you might have a couple of different potentialities that you are able to do to make it extra personliazed.

• Exchange Video: This function labels the prevailing video. Click on on it and you’ll add your individual video out of your system, google drive and even pictures. You may generate a video utilizing (Veo 2) or a picture or just add a distinct inventory video/picture. 
• Document the visible: You may entry your digital camera proper from this function. Use it to document your self and even share your display screen and you’ll document that too. The present video will get changed by your recorded video. 
• Preserve the visible: If you’re pleased with the prevailing video, then you possibly can both let it’s or if in case you have clicked on the visible, then this button may be your salve. 

Step 3: Enhancing

The modifying limits you to work on the chosen portion of the textual content or the visible throughout the slide or body that you’re engaged on. However what if you happen to want to add options that aren’t current within the current slide? Such enhancements are potential with the options current on the precise facet nook. 

• Document: Use this to entry the digital camera or mic of your system. This may be performed to document your individual video or voice or each. You can too document your display screen too. 

• Scripts: Click on on it to learn the script for every body. Right here you possibly can both hold the script as it’s or change it as per your want and subsequently the voiceover for the script. 
• Generate: Right here you’ll get a immediate field, you possibly can add a immediate for the video that you simply want to generate, and you’ll get an 8 sec video. 
• Add: Use this to add your video on the body and as soon as on the body, you need to use the modifying options to make modify this video suitably. 
• Inventory: Right here you get a set of inventory sources like movies, pictures, music, stickers, gifs and extra. 

• Textual content: So as to add the textual content to any body or an attention-grabbing design for heading, phrases, quotes or CTA’s (name to motion). 
• Shapes: You may add shapes, arrows, callouts and even equations utilizing this function. 
• Templates: Simply as we did at first, you possibly can choose a template from right here and alter your current template to another one among your selection. 

You may improve your frames utilizing these options. Together with these, you additionally get a set of cool features within the prime panel to additional improve your movies. 

Step 4: Reviewing

A video is simply prepared after it has been reviewed. Now, what occurs if you often share a video? You’ll have to render it after which e mail it to your pals/colleagues, otherwise you would possibly simply add it on a platform the place it may be accessed by a number of individuals for overview functions. Now that is fairly inconvenient. With Vids, sharing your movies may be very simple, simply click on on the share button on the prime proper nook of the display screen. 

Then you possibly can simply add the e-mail addresses of the individuals that you simply want to share the movies with, or copy its hyperlink and alter the entry settings and share it with anybody.

As soon as shared anybody who’s reviewing the video and total visible storyboard, anybody who has the entry to it may depart feedback on it. Simply as you get notified when somebody leaves feedback on google docs, you’ll get notified when somebody leaves a remark in your video. 

A “brief” that I created for my marketing campaign utilizing Vids:

All it took was a few prompts and a script—each of which I generated utilizing ChatGPT. As soon as all the things was in place, I created the voiceover for every scene based mostly on my script and chosen a speaker from the checklist of choices Vids supplied. Lastly, I selected a music that greatest matched the vibe of my video, and voilà, I had a brief able to share on social media to advertise my product. Better part? It took me lower than 20 minutes to do all of it!

Who’s This For? (Trace: It’s For You)

After my preliminary experiment, my thoughts raced with potentialities. This isn’t only for entrepreneurs.

1. For the Founder: Think about making a compelling pitch video for buyers in a day, pulling information instantly out of your marketing strategy.
2. For the Undertaking Supervisor: Ship weekly video updates to stakeholders which can be extra partaking than an e mail and sooner to create than a presentation.
3. For the Gross sales Workforce: Create personalised video outreach for key purchasers, mentioning their firm by identify and pulling related case research out of your Drive.
4. For the HR Division: Onboarding movies, coverage updates, firm bulletins – all created in minutes, not days.
5. For the Educator: Develop partaking lesson summaries, clarify advanced subjects visually, or create task guides for college kids.
6. For a designer: Create a fast overview of the video you keep in mind to share with the stakeholders and get their suggestions. 

When you have ever wanted to speak an thought, share an replace, or inform a narrative, Vids is for you. It tears down the technical and time obstacles which have saved thousands and thousands of individuals from utilizing essentially the most highly effective communication medium on the planet.

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Conclusion

Google Vids isn’t only a new device. It represents a elementary democratization of video. For many years, creating high-quality video required a particular skillset, costly software program, and a major time funding. Vids obliterates all three of these necessities.

The true magic isn’t simply the AI; it’s the seamless integration into the ecosystem the place work already occurs. By connecting on to your paperwork, information, and collaborators, Vids removes the friction, leaving solely the inventive course of.

The subsequent time somebody asks me, “Hey, are you able to make a fast video for this?”, I gained’t groan. I’ll smile and say, “Completely. Give me 20 minutes.”

That’s a brand new sort of superpower.

Often Requested Questions

Anu Madan is an professional in educational design, content material writing, and B2B advertising and marketing, with a expertise for reworking advanced concepts into impactful narratives. Together with her concentrate on Generative AI, she crafts insightful, progressive content material that educates, conjures up, and drives significant engagement.