Google’s John Mueller doesn’t need you to lump programmatic website positioning with technical website positioning. He mentioned they’re various things and that whereas technical website positioning “will certainly proceed to be a factor,” programmatic website positioning is one other story.
John wrote in a Reddit thread, “I would not group programmatic website positioning along with technical website positioning…”
The then defined that technical website positioning is about making your content material accessible to search engines like google. HE mentioned, “Technical website positioning – making nice on-line “issues” crawlable, indexable, comprehensible – will certainly proceed to be a factor.”
However then added that “There is no quantity of “AI” that may perceive and ship customers to a website that is inaccessible.”
The truth is, two years in the past, John Mueller known as programmatic website positioning a banner for spam. Briefly, it’s a low cost and quick technique to make low high quality content material to be ranked in Google. I suppose a few of which might fall underneath the scaled content material abuse coverage?
That being mentioned, John does not need us utilizing the phrases interchangeably.
Discussion board dialogue at Reddit.
