Google appears to be testing a brand new writer entity touchdown web page from the Google Uncover feed. While you click on on the publishers title out of your Google Uncover feed (it’s a take a look at, you might not see it stay), you might be taken to this new writer touchdown web page that has the writer’s title, emblem, comply with button, social counts and up to date social shares.
This was noticed by Damien who posted some screenshots on X, he wrote, “Much more attention-grabbing, every “comply with” button is related to a profile(.)google(.)com url which hyperlinks to the location’s web page with a number of items of data such because the mid entity, the “creator_ref” (the web site), the supply url of the uncover card, and so forth.”
Here’s a screenshot from Vijay Chauhan on X for this website:
Listed below are extra:
Much more attention-grabbing, every “comply with” button is related to a profile(.)google(.)com url which hyperlinks to the location’s web page with a number of items of data such because the mid entity, the “creator_ref” (the web site), the supply url of the uncover card, and so forth. https://t.co/sZGXcN6Y0c pic.twitter.com/zdXZhUpveF
— Damien (andell) (@AndellDam) August 21, 2025
🆕 Entity profile pages have arrived! See every little thing from that Entity – social content material and content material on the web site too. And a single button to comply with Entity throughout Google 😳 https://t.co/z66YqgMC8Y pic.twitter.com/MpHjTQRfRQ
— Gagan Ghotra (@gaganghotra_) August 21, 2025
@rustybrick i can replicate this utilizing a US VPN, Google is likely to be testing this within the USA proper now.@glenngabe are you able to verify should you can replicate this? https://t.co/WGjfmEwHi2 pic.twitter.com/d4AW4Rgy3x
— Vijay Chauhan 📈 (@VijayChauhanSEO) August 21, 2025
I can not replicate this however I feel it’s cool.
Discussion board dialogue at X.
