Earlier this 12 months, the quantity of on-line shops within the Netherlands decreased for the primary time since 2013. Development now appears to be again on monitor, in line with new figures from Statistics Netherlands (CBS). Almost three thousand firms had been added in six months. On-line promoting is extra well-liked than ever, particularly amongst self-employed professionals.
The quantity of distance sellers within the Netherlands reached an absolute milestone final fall, because the 100,000 mark was surpassed. Initially of this 12 months, Statistics Netherlands counted 100,910 firms.
A dip in on-line shops
After that, the quantity of on-line shops fell by 370, probably because of sluggish progress in on-line product spending. In 2024, this rose by 2 p.c, however that progress was solely because of inflation.
On-line product spending rebounded this 12 months
The buying energy of on-line shops due to this fact declined final 12 months. Within the first quarter of this 12 months, on-line product spending rebounded, rising by 8 p.c in line with the Thuiswinkel Market Monitor. Since then, there have been many extra new on-line sellers than these ceasing operations.
18 new shops per day
Proper now, there are 103,445 firms registered as on-line shops within the Netherlands. Between April and October, 2,905 on-line shops had been added, with a mean progress of 538 monthly within the final quarter. Which means that, roughly 18 on-line shops had been added every single day. On-line entrepreneurship continues to draw entrepreneurs within the Netherlands, which has had extra on-line shops than bodily shops for years.
Solely 3% of on-line shops have at the very least three staff
A placing truth from the info is that 86,980 firms within the class on-line retailer have one worker. That’s 84 p.c of all firms. One other 13,385 firms make use of two individuals, which quantities to 13 p.c of the entire. Solely three p.c of firms make use of at the very least three individuals. This comes all the way down to round 3,103 on-line shops.
The expansion of on-line shops
The picture under reveals the expansion within the quantity of on-line shops since measurements started in 2007.
Most Dutch on-line shops promote clothes, in line with the info. There are actually 24,960 such shops, precisely 1,200 greater than six months in the past. This represents a progress of greater than 5 p.c, whereas the entire variety of on-line shops grew by lower than 3 p.c. In accordance with Statistics Netherlands, there are 22,035 shops with a basic assortment within the nation. Residence and backyard objects are additionally well-liked, with 17,840 on-line sellers.
