Chili’s Grill & Bar is partnering with Texas-footwear model Tecovas to launch a limited-edition assortment of “Sales space Boots,” which is precisely what it seems like — cowboy boots made with the identical materials as its basic pink cubicles.
In a assertion, Chili’s mentioned that this “first-of-its-kind collaboration” turns its “iconic” pink cubicles, which have been round for 50 years, into “handcrafted boots made with time-honored strategies and heritage craftsmanship.” The corporate can be promoting an identical Sales space Belt.
Associated: ‘Gen Z Is Obsessed’: Chili’s Gross sales Are Skyrocketing Because of the Triple Dipper and Turbo Cooks
“We thought it will be enjoyable to rejoice this acquainted piece of the Chili’s expertise by turning it into one thing actually surprising for our followers,” mentioned Jesse Johnson, Chili’s vp of promoting, within the assertion. “Our new associates at Tecovas have been the right companions in bringing this wild concept to life with their handcrafted boots now reimagined with our sales space materials.”
Nonetheless, it should price you much more than the favored Triple Dipper. Sales space Boots (each girls’s and males’s kinds) will retail for $345, and the Sales space Belt, with its “brass buckle in a matte nickel end,” will promote for $75.
The limited-edition assortment of Sales space Boots and an identical Sales space Belt will likely be accessible on Tecovas.com on July 29 at 10 a.m. CT.
Chili’s has 1,600 eating places in 29 nations, in response to Nation Restaurant Information.
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Chili’s Grill & Bar is partnering with Texas-footwear model Tecovas to launch a limited-edition assortment of “Sales space Boots,” which is precisely what it seems like — cowboy boots made with the identical materials as its basic pink cubicles.
In a assertion, Chili’s mentioned that this “first-of-its-kind collaboration” turns its “iconic” pink cubicles, which have been round for 50 years, into “handcrafted boots made with time-honored strategies and heritage craftsmanship.” The corporate can be promoting an identical Sales space Belt.
Associated: ‘Gen Z Is Obsessed’: Chili’s Gross sales Are Skyrocketing Because of the Triple Dipper and Turbo Cooks
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