If Apple had its method, iPhones could be a strictly annual buy: September comes, new fashions drop, everybody will get out their pockets. As an alternative, most clients improve their handset each two or three years, and lots dangle on longer than that. However ultimately, whether or not as a result of your handset begins to indicate its age or the brand new fashions grow to be simply too tempting, you’ll begin to consider ditching the previous telephone and shopping for a brand new one.
Is that actually the correct resolution? Listed below are three key components it is advisable to contemplate earlier than splashing the money on a brand new iPhone.
1. It’s (most likely) the flawed time to purchase
On the time of writing, it’s early June. The iPhone 17 will launch in three and a half months, at which level the remainder of the vary will get a worth minimize. Whichever mannequin you’re taking a look at proper now could be more likely to be round $100 cheaper in September, and also you’ll have a completely new set of telephones to select from on prime of that.
So you must wait, proper? Most likely. However the query is extra difficult than that. When new telephones come out, demand shoots up, and that usually means it’s tough to even discover a vendor with inventory. It’s additionally most unlikely you’ll discover a whole lot inside a month of the launch; worthwhile reductions begin showing later within the cycle.
That’s earlier than we get into tariffs, and the chance that Apple will increase costs sooner or later. Panic-buying is unwise for varied causes, however for those who needed to purchase quickly anyway, it’s value preserving all potential components in thoughts.
You may see it’s a tough enterprise, so we’ve acquired an in-depth article discussing the thorny query of when is the finest time to purchase an iPhone. However the quick reply is that now might be not one of the best timing.
2. Suppose you’ve chosen the correct mannequin? Suppose once more
Open the iPhone comparability web page on Apple’s web site and the desk will default to the iPhone 16 Professional Max, 16, and 16e, all launched inside the previous 12 months. These are the telephones Apple needs you to purchase. However you’ll usually discover better-value choices from older generations.
The iPhone 15 Professional from 2023, for instance, comes with a super-fast A17 Professional chip, helps Apple Intelligence, and has only a few useful variations from the iPhone 16 Professional. But, assuming you will discover inventory at this level, it’ll value you an entire lot much less. And the iPhone 15, which begins from a really cheap $699 and remains to be obtainable from Apple’s retailer and elsewhere, is an excellent all-rounder.
The secret is to unplug the a part of your mind that craves the brand new, and give attention to what you want and what you are able to do with out. In the event you’re decided to have Apple Intelligence, then the iPhone 15 received’t do, however for those who can take it or depart it, then shopping for the iPhone 16e, which sacrifices a lot to be able to be AI-ready, could be an extravagance. Resolve in your priorities: battery life, processing energy, digicam, design, dimensions? Then focus your expenditure on these areas and search for financial savings elsewhere. Our iPhone shopping for information has in-depth recommendation.
And at last, don’t ignore the substantial financial savings that may be made by shopping for refurbished or second-hand.

Dominik Tomaszewski / Foundry
3. Your iPhone isn’t getting old, it simply wants some TLC
Annoyed that your iPhone isn’t the slick speedster you bear in mind from launch day? Smartphones do decelerate as they age, however you could be stunned how lengthy they’ll final with out this changing into a difficulty. Attempt these tips to rejuvenate your iPhone earlier than you consign it to the landfill.
Examine (and doubtlessly substitute) the battery: One of the apparent indicators of smartphone age is diminished battery efficiency, however this could be an phantasm brought on by adjustments in utilization: charging much less usually than you used to, operating extra demanding apps, spending extra time on the display every day. Examine your iPhone’s battery well being for a scientific verdict; if that’s the issue, you’ll be able to substitute the battery for a lot lower than all the telephone.
Replace iOS repeatedly: Bugs and behavioral peculiarities get ironed out in smaller iOS updates, whereas extra main ones could include optimizations to make your handset run extra easily. In the event you haven’t up to date your iPhone shortly, achieve this now and see if it helps. Replace your apps repeatedly, too.
Unlock space for storing: iPhones can decelerate in the event that they run out of accessible storage; in case your gadget is nearly full, it’s value having a clear-out. You may handle this in Settings > Common > iPhone Storage.
Monitor the temperature: This would possibly sound odd, however iPhones run slower once they’re too scorching or too chilly. The climate might be the issue, not your telephone’s age.
Flip off Low Energy Mode: This mode is nice for stretching battery life, however it does this by making some options run extra slowly (or in no way). If the iPhone appears sluggish and that is activated, strive turning it off.
Examine if the iPhone is admittedly the issue: Efficiency doesn’t simply rely in your iPhone {hardware}, and if the bottleneck is elsewhere upgrading could be a waste of cash. If web efficiency is sluggish, verify your Wi-Fi. If one app appears significantly sluggish, strive operating it on a buddy’s gadget to see if the issue stays. You could be completely sure that the iPhone is the issue.
Don’t make an costly mistake
iPhones are significantly costly, and it’s vital to make sure that you’re going to get full worth in your cash. Do you want a brand new iPhone, or do you simply need one? Your pockets (and the surroundings) received’t forgive you for upgrading earlier than it’s actually mandatory.
In the event you’re certain, nevertheless, the one query remaining is the place to get the bottom worth. And for that, we’d suggest a go to to our finest iPhone offers roundup. Glad buying!