Dutch designer Emma van Engelen debuted her trend label Bhumi at Amsterdam Vogue Week in spring 2024. The model combines 3D printing expertise with physique inclusive design rules. Bhumi’s first assortment, “Breaking the Mildew,” featured various fashions carrying sculptural items enhanced with 3D-printed components.
Bhumi affords made-to-measure clothes with out higher dimension limits to accommodate all physique varieties. “We use trend as protest,” Van Engelen instructed Amsterdam Vogue Week’s editorial crew. The model just lately gained worldwide consideration when ELLE Netherlands featured actress Nicola Coughlan carrying a customized Bhumi design on its cowl.
The label incorporates sustainability via its use of biodegradable supplies like PLA in its 3D printing processes. Each bit is created on-demand to scale back waste and overproduction. The identify “Bhumi” comes from the Sanskrit phrase for “earth,” reflecting the model’s dedication to environmentally acutely aware design.
Van Engelen’s background as a former mannequin influenced her strategy to trend design. “I keep in mind being instructed to skip meals earlier than shoots. At 17,” she shared in a latest interview. This expertise knowledgeable Bhumi’s deal with inclusive sizing and physique positivity.
The model maintains a robust digital presence via platforms like Instagram and TikTok to attach with youthful shoppers. Behind-the-scenes content material and short-form movies have helped construct group across the label. Wanting ahead, Van Engelen plans to pursue collaborations with like-minded designers whereas increasing the model internationally.
Supply: ibtimes.co.uk
