Apple doesn’t take part in massive industry-wide occasions comparable to CES or E3. Probably the most precious firm on the earth holds its personal occasions, thanks very a lot. A number of occasions a 12 months, Apple invitations the press and {industry} professionals to Apple Park to listen to all about its newest services. Apple calls these ‘occasions,’ and streams them dwell on-line to tens of millions of watchers.
To this point in 2025 Apple hasn’t held any occasions, nonetheless, it did launch a brand new iPhone 16e by way of press launch on February 19, new iPad and iPad Air by way of press launch on March 4, and a brand new MacBook Air and Mac Studio on March 5.
The following Apple Occasion will probably be on June 9 when Apple kicks off it’s Worldwide Builders Convention (WWDC) with a keynote and reveals off new options coming to iOS and macOS.
In 2024, Apple held three occasions: one on Tuesday, Could 7, at which it launched new iPads, a keynote to kick off WWDC on June 10, and an occasion on September 9 at which Apple unveiled the new iPhone 16, Apple Watch Collection 10 and the AirPods 4. In October 2024 there was no occasion, however Apple did announce new merchandise (iMac, Mac mini and MacBook Professional) by way of press launch.
In 2023 there have been three occasions: WWDC in June, an iPhone occasion in September, and Apple’s second fall occasion on October 30 (or after midnight on October 31 if you happen to weren’t within the U.S.). Equally, in 2022 Apple held three occasions: a spring occasion on March 8, WWDC on June 6, and the iPhone 14 launch on September 7. In different years Apple has held 4 occasions although.
Learn on to seek out out in regards to the occasions and Apple’s new product launches coming in 2025.
Will there be a Spring Apple Occasion in 2025?
We don’t assume that Apple will maintain an spring occasion in 2025. All of the merchandise we have been anticipating to launch have carried out so by way of press releases.
The one anticipated product we’re but to see is a long-rumored HomePod with display, which Apple might launch at an occasion regarding the sensible residence, however may be very unlikely to occur.
When is Apple’s subsequent occasion?
Apple has confirmed that the WWDC keynote will happen on Monday, June 9, beginning at 10 am PT.
What time will the subsequent Apple occasion begin?
Apple keynotes normally begin at 10 am PT and this would be the case with the WWDC25 keynote.
That interprets to the next occasions within the nations the place most of our readers dwell:
- U.S.: at 10 am (PST/PDT), 11 am (MST/MDT), midday (CST/CDT), 1 pm (EST/EDT)
- Canada: as above, and a pair of pm (AST/ADT)
- U.Okay.: at 6 pm (GMT/BST)
- Europe: at 7pm (CET/CEST), 8 pm (EET/EEST)
- India: at 10.30 pm (IST)
- Australia: Subsequent day at 1 am (AWST/AWDT), 2.30 am (ACST/ACDT), 3 am (AEST/AEDT)
- New Zealand: Subsequent day at 5 am (NZST/NZDT)
Timings may be barely totally different if Apple holds the occasion through the interval of a few weeks when the clocks have modified within the U.S. however not elsewhere (within the spring of 2025 that was between March 9 and March 30, however later in 2025 each the U.S. and U.Okay. will change again on October 26).
Generally Apple holds occasions at totally different occasions, for instance, in October 2023 the occasion was held in late afternoon in San Francisco, which meant it was midnight within the U.Okay.
If Apple doesn’t maintain an occasion and as an alternative simply points a press launch that normally occurs round 8 am PT, 11 am ET and 4 pm GMT/BST.
How lengthy does an Apple occasion final?
Apple keynotes normally final between one and two hours and have CEO Tim Cook dinner together with numerous different Apple executives. WWDC and the September occasion are typically longer keynotes; the spring and late-fall occasions may be barely shorter.
The September 2024 occasion was 1 hour 38 minutes.
When does Apple normally maintain occasions?
Apple holds three or 4 dwell or live-streamed occasions all year long. Throughout these occasions, the corporate unveils its newest merchandise and plans throughout a keynote deal with. They’re normally held throughout comparable occasions of the 12 months:
- March/April: Spring occasion (in 2024 this was held in Could)
- June: WWDC (Worldwide Builders Convention)
- September: Fall occasion (aka iPhone and Apple Watch launch occasion)
- October/November: Late-fall occasion(s)
This occasion calendar is in no way set in stone, although, with the spring and October occasions being much less common. Some years, Apple doesn’t maintain a spring occasion in any respect.
The summer time and September occasions are extra predictable, with software program coming at WWDC in June and iPhones and Apple Watches in September. The October occasion usually sees Apple launch new Macs, however that is one other one which adjustments from 12 months to 12 months.
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What Apple occasions will happen in 2025?
Listed below are the occasions we anticipate to see in 2025, and what might launch.
WWDC keynote 2025
Apple makes use of WWDC annually to unveil particulars of the newest variations of its working methods, so in 2025 we’ll get a preview of iOS 19, iPadOS 19, macOS 16, watchOS 12, tvOS 19, HomePod software program, and an replace to Apple’s realityOS.
Apple generally declares new {hardware} at WWDC, normally the excessive finish fashions focused at energy customers, so we might see new Macs.
We might even see the next:
Following the keynote on the Monday, developer occasions and periods will run all through the week.
Dates for WWDC:
- WWDC 2024: June 10-14
- WWDC 2023: June 5-9
- WWDC 2022: June 6-10
- WWDC 2021: June 7-11
- WWDC 2020: June 22-26
- WWDC 2019: June 3-7
- WWDC 2018: June 4-8
- WWDC 2017: June 5-9
You’ll be able to learn extra about WWDC date, occasions and all the pieces you could know in a separate article.
September iPhone occasion 2025
Apple all the time holds an occasion in September, and nearly all the time makes use of this to announce a brand new iPhone and Apple Watch. (The one exception in current reminiscence was in 2020, because of Covid-related manufacturing points. That 12 months the iPhone was introduced in October, however there was nonetheless a September occasion.)
In 2025 we anticipate that Apple will unveil the iPhone 17, Apple Watch 11, a brand new Apple Watch Extremely and Apple Watch SE. We can also see the M5 arrive within the iPad Professional and the HomeHub machine. Listed below are the previous few Apple September occasion dates:
- 2024: Monday, September 9
- 2023: Tuesday, September 12
- 2022: Tuesday, September 13
- 2022: Wednesday, September 7
- 2021: Tuesday, September 14
- 2020: Tuesday, September 15
- 2019: Tuesday, September 10
- 2018: Wednesday, September 12
- 2017: Tuesday, September 12
For extra details about Apple’s September occasions learn: Apple’s September iPhone occasion: Date, time, and what is going to launch.
October occasion 2025
There was no October occasion in 2024, with Apple making product bulletins by way of press launch. Regardless of the dearth of occasion in 2024 although, Apple has a president of updating sure Macs within the October timeframe, so this can be after we see new Macs operating M5 chips.
Up to now, Apple has held a second fall occasion on the next dates:
- 2024: No occasion
- 2023: Monday, October 30
- 2022: No occasion
- 2021: Monday, October 18
- 2020: Tuesday, October 13 and Tuesday, November 10
- 2019: No occasion
- 2018: Tuesday, October 30
- 2017: No occasion
- 2016: Thursday, October 27
- 2015: No occasion
- 2014: Thursday, October 16
- 2013: Tuesday, October 22
- 2012: Tuesday, October 23
- 2011: Tuesday, October 4
Apple might replace sure Macs to M5 chips at this occasion, together with the M5 MacBook Professional.
For extra details about Apple’s October occasions learn: Apple’s October Occasion: Date, time and what is going to launch.
Spring occasion 2026
Listed below are the dates of the previous seven Apple spring occasions, as you may see, it’s not an everyday incidence, however a Spring occasion is held barely as a rule. In 2025 Apple is unlikely to carry a spring occasion because the iPhone 16e and different merchandise have launched by way of press launch.
- 2025: No occasion (most likely!)
- 2024: Tuesday Could 7
- 2023: No occasion
- 2022: Tuesday March 8
- 2021: Tuesday April 20
- 2020: No occasion
- 2019: Monday March 25
- 2018: Tuesday March 27
- 2017: No occasion
- 2016: Monday March 21
- 2015: Monday March 9
- 2014: No occasion
- 2013: No occasion
- 2012: Wednesday March 7
For extra details about Apple’s spring occasions learn: Apple Spring occasion: Date, time, product launch rumors.
