In response to Mark Gurman’s inner sources, Apple’s executives are discussing the potential of buying Perplexity AI, an AI-powered net search engine that has gained traction within the final 12 months or so.
Nevertheless, the discussions are at an early stage, and Apple’s mergers and acquisitions chief is overseeing them, together with executives at Apple’s AI division. So, it is too early to inform whether or not the 2 corporations will attain a deal.
Actually, when requested for a remark, a Perplexity spokesperson stated they haven’t any information of any present or future discussions on the matter.
Even when Apple decides to amass Perplexity AI, it can have a number of hurdles to beat. As an example, the corporate is presently valued at $14 billion, which might be its greatest funding thus far. Additionally, Perplexity is already in superior talks with Samsung to combine a few of its options into Samsung’s ecosystem.
