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At the moment, we’re saying that AWS Accomplice Central is now obtainable instantly within the AWS Administration Console, making a unified expertise that transforms the way you interact with AWS as each clients and AWS Companions.
As somebody who has labored with numerous AWS clients over time, I’ve noticed how organizations evolve of their AWS journey. A lot of our most profitable Companions started as AWS clients—first utilizing our providers to construct their very own infrastructure and options, then increasing to create choices for others. Seeing this pure development from buyer to Accomplice, we acknowledged a possibility to streamline these historically separate experiences into one unified journey.
As AWS developed, so did the wants of our Accomplice neighborhood. Organizations at the moment function in a number of capacities: utilizing AWS providers for their very own infrastructure whereas concurrently constructing and delivering options for his or her clients. Trendy companies want streamlined workflows that help their progress from AWS buyer to Accomplice to AWS Market Vendor, with enterprise-grade security measures that match how they really work with AWS at the moment.
A brand new unified console expertise
The mixing of AWS Accomplice Central into the Console represents a elementary shift in partnership accessibility. For present AWS clients, equivalent to you, turning into an AWS Accomplice is now as clear as accessing another AWS service. The acquainted console interface gives direct entry to partnership alternatives, program advantages, and AWS Market capabilities while not having separate logins or navigation between completely different methods.
Getting began as an AWS Accomplice now takes only some clicks inside your present console setting. You’ll be able to uncover partnership alternatives, perceive program necessities, and start your Accomplice journey with out leaving the AWS interface you already know and belief.
The console integration creates an intuitive pathway for present clients to transition into AWS Market Sellers. Now you can entry AWS Market Vendor capabilities alongside your present AWS providers, managing each your infrastructure and AWS Market enterprise from a single interface. Personal provide requests and negotiations will be managed instantly inside AWS Accomplice Central, and you’ll handle your AWS Market listings alongside your different AWS actions by way of streamlined workflows.
Turning into an AWS Accomplice
The unified console expertise gives entry to complete partnership advantages designed to speed up your corporation progress.
Be a part of the AWS Accomplice Community (APN) and full your Accomplice and AWS Market Vendor necessities seamlessly inside the identical interface. Enroll in Accomplice Paths that align along with your buyer options to construct, market, checklist, and promote in AWS Market whereas rising alongside AWS. When you’re established, use the Accomplice applications to differentiate your answer, checklist in AWS Market to enhance your go-to-market discoverability, and construct AWS experience by way of certifications to drive profitability by capturing new income streams. Scale your corporation by promoting or reselling software program {and professional} providers in AWS Market, serving to you speed up offers, enhance income, and broaden your buyer attain to new geographies, industries, and segments.
All through your journey, you’ll be able to proceed utilizing Amazon Q within the console, which gives personalised steering by way of AWS Accomplice Assistant.
Let’s see the brand new Accomplice Central console
The brand new AWS Accomplice Central is accessible like another AWS service from the console. Amongst many new capabilities, it gives 4 key sections that help Accomplice operations and enterprise progress inside the AWS Accomplice Community:
1. It helps you promote your options
You’ll be able to create and publish options that handle particular buyer wants by way of AWS Market. Options are made up of merchandise equivalent to software program as a service (SaaS), Amazon Machine Photos (AMI), containers, skilled providers, AI brokers and instruments, and extra. The options administration functionality guides you thru constructing choices that embody each merchandise you personal and people you might be approved to resell. You’ll be able to craft compelling worth propositions and descriptions that clearly talk your answer advantages to potential patrons searching AWS Market.
I select Create answer to start out itemizing a brand new answer within the AWS Market, as proven within the following determine.
2. It helps you replace and handle your Accomplice profile
Your Accomplice profile showcases your group’s experience and capabilities to the AWS neighborhood. You management how your corporation seems to potential clients and Companions by highlighting the business segments you serve and describing your major services or products. Profile visibility settings give you the choice to decide on whether or not your info is public or non-public.
3. It helps you monitor alternatives
You’ll be able to handle your pipeline of AWS clients, supporting joint collaborations with AWS on buyer engagements. You monitor these prospects utilizing clear standing indicators: authorized, rejected, draft, and pending approval. The chance dashboard exhibits phases, estimated AWS Month-to-month Recurring Income, and different key metrics that allow you to perceive your pipeline. You’ll be able to create extra alternatives instantly inside the console and export information in your personal reporting and evaluation.
4. It gives you with the flexibility to find and join with different Companions
After turning into an AWS Accomplice, you get entry to the AWS Companions community, the place you’ll be able to seek for different Companions. You’ll be able to join with them to collaborate on gross sales alternatives and broaden your buyer outreach.
You search by way of obtainable Companions utilizing filters for business, location, Accomplice program sort, and specialization. The centralized dashboard exhibits your lively connections, pending requests, and connection historical past, to be able to handle enterprise relationships and determine collaboration alternatives that may broaden your attain. Like all different AWS providers, these Accomplice connection capabilities at the moment are obtainable as APIs, which give automation and integration into your present workflows.
These capabilities work collectively inside the new AWS Accomplice Central console, accessible instantly from the console, serving to you transition from AWS buyer to profitable Accomplice with enterprise-grade safety and streamlined workflows.
The technical basis: Migrating the id system
This unified console expertise is made potential by our migration to a contemporary id system constructed on AWS Id and Entry Administration (IAM). We’ve transitioned from legacy id infrastructure to IAM Id Middle, offering enterprise-grade safety capabilities together with single sign-on capabilities and multi-factor authentication. With safety as job zero, this migration gives new and present Companions with the chance to attach their very own id suppliers to AWS Accomplice Central. It gives seamless integration with present enterprise authentication methods whereas eradicating the complexity of managing separate credentials throughout completely different providers.
Yet another factor
APIs are the core of what we do at AWS, and AWS Accomplice Central is not any completely different. You’ll be able to automate and streamline your co-sell workflows by connecting your corporation instruments to AWS Accomplice Central. The APIs provided by AWS Accomplice Central allow you to speed up APN advantages—from Account Administration (Account API) and Resolution Administration (Resolution API) to co-selling with Alternative and Leads APIs, and Advantages APIs for sooner profit activation.
You need to use these APIs to interact with AWS and develop your Accomplice enterprise from your individual CRM instruments.
Get began at the moment
This integration between the console and AWS Accomplice Central displays our dedication to lowering complexity and bettering the Accomplice expertise. We’re bringing AWS Accomplice Central into the console to create a extra intuitive path for organizations to develop with AWS from preliminary buyer adoption by way of to full partnership engagement and AWS Market success.
Your journey from AWS buyer to profitable AWS Accomplice and AWS Market Vendor begins with a couple of clicks in your console. I encourage you to discover the brand new unified expertise at the moment and uncover how AWS Accomplice Central within the console can speed up your group’s progress and success inside the AWS neighborhood.
Able to get began? Go to AWS Accomplice Central in your console to study extra in regards to the AWS Accomplice Community and uncover the partnership path that’s proper in your group.
