In comparison with September 2024, on-line gross sales in Switzerland have proven a cumulative improve of 9 % as much as and together with the third quarter of this 12 months. And over the primary half of the 12 months, ecommerce elevated 8 %. That may be a a lot stronger progress than over the course of 2024.
These information come from the latest Nielsen Market Monitor, which tracks the present state of on-line retail in Switzerland. In 2024, Swiss customers spent 15.9 billion euros on-line. This was a rise of three.5 %. Nonetheless, corrected for inflation, the true quantity progress was 2.4 %.
Classes with progress over 10%
In accordance with the most recent information, on-line retail has grown 9 % cumulatively by the top of September 2025, in comparison with a 12 months earlier. The Pastime/Toys/Leisure phase, in addition to Dwelling & Residing and Sports activities/Sports activities Gear have progress charges of greater than 10 %. “After 9 months, on-line gross sales are projected to see their strongest progress since 2021, in 2025”, says Carpathia, an ecommerce administration consultancy in Switzerland.
‘On-line gross sales are projected to see their strongest progress since 2021’
Trend phase decreased once more
On the similar time, the Trend phase has declined 7.4 %. That is uncommon, as vogue is often the quickest rising phase. This decline was additionally seen within the Swiss vogue market final 12 months, when it decreased 7 % in comparison with 2023.
‘Trend is anticipated to develop, when worldwide sellers are taken into consideration’
Nonetheless, this newest analysis doesn’t embrace Zalando, About You, Temu and Shein, as they aren’t native gamers. The researchers anticipate that the net vogue market is definitely rising in Switzerland, when these worldwide sellers are taken into consideration.
