Non-public fairness agency TPG has agreed to purchase Kepware and ThingWorx from PTC in a deal value as much as $725 million. It marks a remaining shift in PTC’s Trade 4.0 technique, and a tightening of give attention to its industrial PLM portfolio. The sale additionally revives questions on why huge tech companies battle with industrial IoT and connectivity.
In sum – what to know:
PTC entrenches – PTC refocuses on its core Trade 4.0 engineering software program; the sale of ThingWorx and Kepware will fund its CAD, PLM, ALM, and SLM portfolio.
TPG builds – TPG’s acquisition of ThingWorx and Kepware follows its buy of GE Vernova’s Proficy enterprise, and consolidates it within the industrial connectivity stack.
Studying curve – the transfer underscores how main tech companies have did not translate industrial IoT into industrial progress, quitting to depart execution to specialist suppliers.
Information final week that San Francisco primarily based asset administration agency TPG, previously Texas Pacific Group, has agreed a deal to amass Kepware and Thingworx from Boston-based industrial software program firm PTC appears like a very good deal for either side, and tells its personal story about huge tech companies “not likely figuring out what to do” with IoT, prompt market watchers – a view which may as simply be expanded to cowl their routine failures with industrial connectivity normally. PTC might stand up to $725 million for the 2 items, and $565-$600 million “up-front”, when the deal closes subsequent yr – on twin Trade 4.0 property that ship about $200 million in annual income.
“That’s not a nasty return on a enterprise that wasn’t rising and generated solely $200 million in income within the fiscal yr simply ended,” mentioned Monica Schnitger, president and principal analyst at Schnitger Company, in a superb evaluation on LinkedIn, together with a hyperlink to slides (see beneath) from an earnings name with the PTC management workforce. (A number of the reporting right here comes through Schnitger.) PTC, which has been tipped for a sale, “partly or in complete” (as generally rumoured, and as Schnitger mentioned), for ages, mentioned Kepware and ThingWorx will get “further capital and experience” for brand spanking new Trade 4.0 progress below new possession.

Schnitger quoted PTC on the decision. “We might obtain as much as $725 million in whole money consideration if sure thresholds are achieved. We count on both $565 million or $600 million upfront, relying on efficiency in the course of the interval as much as shut. The $125 million future potential earn-out relies on standards associated to a possible future transaction by the customer,” mentioned PTC. The agency will will enhance its give attention to its ‘clever product lifecycle’ imaginative and prescient, it mentioned – which implies, successfully, it can entrench its Trade 4.0 sport into its core ‘digital-thread’ product design and simulation instruments (CAD, PLM, ALM, SLM) for engineering, manufacturing, and product growth.

PTC acquired ThingWorx in 2013 for $112 million and Kepware in 2015 for $100 million. Right here’s the PTC line, for the report: “Kepware facilitates connectivity between industrial automation units and purposes, appearing as a communication platform [for] information alternate and integration throughout… industries together with manufacturing, oil and fuel, and utilities to simplify the method of amassing, monitoring, and controlling information from a number of sources. ThingWorx is a complete IoT platform for industrial enterprises that connects techniques, analyzes information, and permits the distant administration of units via a safe and scalable structure.”
For an IoT crowd, specifically, ThingWorx was a seminal platform – and a mainstay of RCR protection a decade in the past, when Enterprise IoT Insights was nonetheless a going concern (earlier than IoT turned a line merchandise in Trade 4.0 spreadsheets, and IoT protection was absorbed into the RCR mothership). However that’s an apart; the purpose is that ThingWorx, paired with Kepware, was as soon as the nice hope to knock-out industrial information silos to drive automation and intelligence. “It’s one other instance of an even bigger know-how firm not likely figuring out what to do – or, in all probability extra precisely, learn how to do it – with an IIoT platform,” mirrored Matt Hatton, founding accomplice at Transforma Insights.
He added: “See additionally Software program AG with Cumulocity, or GE with something it has ever constructed. The precept was, I believe, a stable one – to increase the best way that PTC bridges digital and bodily worlds. However to me it appeared like there was a spot between that imaginative and prescient and an execution which was simply centered on the PLM/CAD core enterprise.”
Right here is Schnitger, once more: “ThingWorx was, on the time, a toolkit touted as doing the whole lot from managing clever rooster coops to serving to ship extra consistent-quality beer – however the plan was to make PTC a significant participant within the then-emerging IoT [market]. It struggled over time because the early entrant confronted extra installation-ready IoT merchandise… Kepware i[was acquired] to boost its total IoT providing by including… industrial connectivity software program, which simplified information assortment, monitoring, and management. In recent times, product gross sales have stagnated, dragging down PTC’s total monetary efficiency.”
She added: “ThingWorx and Kepware are stable choices that simply didn’t match with the PTC of in the present day; when acquired, they had been a part of PTC’s ‘shiny-new-thing’ method – ‘CAD is lifeless, let’s attempt PLM. Oh, that’s not cool sufficient – let’s attempt IoT’. And so forth – in the end slowing total progress and affecting profitability. Sharpening the give attention to its core… CAD, PLM, ALM, and SLM [businesses] will permit PTC to essentially handle its customers’ wants.”
However perhaps they’ve discovered a happier house. TPG, which claims to have $286 billion of property below administration, and funding and operational groups “all over the world”, will spend money on the 2 companies through TPG Capital, its US and European non-public fairness platform. The influence on prospects will likely be negligible within the brief time period, by all accounts. Each companies count on “enterprise as regular” till the deal closes within the first half of 2026 – topic to regulatory approvals and different closing situations. The deal follows its September settlement to buy GE Vernova’s Proficy manufacturing software program enterprise, and may slot straight in.
Craig Resnick, vice chairman at ARC Advisory Group, mentioned in a analysis notice: “By bringing collectively TPG’s acquisitions of main industrial connectivity and IoT manufacturers Kepware and ThingWorx with its latest buy of Proficy, GE Vernova’s manufacturing software program enterprise, TPG is constructing a formidable industrial software program portfolio. This robust mixture gives producers, processors, and OEMs with the flexibleness to create built-in platforms constructed on confirmed options with intensive put in bases, unlocking new alternatives for innovation and operational excellence as AI continues to reshape the commercial panorama.”
Sam Barker, vice chairman for telecoms market analysis at Juniper Analysis, commented: “The IoT market continues to evolve, and extra companies are adopting connectivity as a part of their very own operations. It’s notable that IoT is now being adopted by SMEs. This announcement demonstrates how TPG is specializing in offering scalability for enterprise IoT customers. SMEs will need to discover the potential for IoT connectivity, relatively than decide to an preliminary huge funding with out definitive ROI.”
Ignatius Daniel, principal analyst at QKS Group, known as it a “defining transfer for the OT/IT ecosystem”, about how “connectivity and information orchestration have gotten strategic pillars of recent MES and sensible manufacturing”. He commented on LinkedIn: “What’s the gameplay? Clients gained’t decide the deal. The take a look at is in continuity with clear roadmaps, assist and licensing transitions and product updates. Rivals are already circling with edge-to-cloud bundles and migration technique in opposition to any execution gaps, so execution pace turns into the one story that issues.”
PTC employs over 7,000 individuals; it claims round 30,000 prospects globally. Press-released quotes from the 2 protagonists are included beneath.
Neil Barua, president and chief govt at PTC, mentioned: “We’re happy to achieve this settlement… as we enhance our give attention to delivering our ‘clever product lifecycle’ imaginative and prescient… via our core CAD, PLM, ALM, and SLM choices and the continuing adoption of AI and SaaS. With our sources and investments concentrated in these areas, we’re assured we might help our prospects handle their most urgent challenges by enabling them to totally leverage the worth of their product information and to rework every stage of the product lifecycle.”
Artwork Heidrich, accomplice at TPG, mentioned: “There’s a generational alternative to evolve and progress manufacturing via options that bridge the hole between operational and knowledge know-how. Kepware and ThingWorx are driving the digital transformation of the store ground, serving to prospects handle and enhance their manufacturing processes. We’re excited to accomplice with PTC and sit up for supporting the subsequent chapter of progress for these software program platforms.”

