Google up to date its Different restricted companies: Authorities paperwork and providers coverage to say it might label some search adverts to say, “Not a authorities web site.”
Google defined that if a search advert is selling classes of presidency paperwork and providers enforced underneath the Authorities paperwork and providers coverage, and it’s not licensed as a authorities supplier, Google could add that label on it. So until you might be licensed as a authorities supplier, your adverts for these classes of websites could also be labeled “Not a authorities web site.”
I do not know precisely how the label will look however I assume will probably be deeper contained in the concerning the advert.
Google will start rolling out these advert disclosures on October 22, 2025 with full enforcement ramping up over roughly 4 weeks.
Google posted this over right here:
On October 22, 2025, the Google Advertisements “Different restricted companies: Authorities paperwork and providers” coverage shall be up to date to make clear that Google will robotically generate a disclosure of “Not a authorities web site” to your Search adverts selling classes of presidency paperwork and providers enforced underneath the Authorities paperwork and providers coverage, until you might be licensed as a authorities supplier. Disclosures shall be on all Search advert codecs.
We’ll start rolling out these advert disclosures on October 22, 2025 with full enforcement ramping up over roughly 4 weeks.
Be taught extra concerning the Different restricted companies: Authorities paperwork and providers coverage.
Discussion board dialogue at X.
