Google “introduced” the shop widget on its Search Central weblog however the bizarre factor to me is that this retailer widget will not be new, it has been round no less than since final yr, however is now being re-announced. The function permits you to embed a Google Retailer score widget or generic retailer widget in your web site, to drive confidence to your buyers.
Google wrote:
The brand new retailer widget powered by Google brings worthwhile info on to a product owner’s web site, which may flip shopper hesitation into gross sales. It addresses two elementary challenges ecommerce retailers face: boosting visibility and establishing legitimacy. The widget helps you entice prospects and encourage them to make a purchase order. Companies utilizing the shop widget on their web sites noticed as much as 8% increased gross sales inside 90 days in comparison with comparable companies with out it.
So what’s new? Nicely, it use to be the Prime High quality Retailer badge and now there are three widgets:
- Prime High quality Retailer widget
- Retailer Ranking widget
- Retailer High quality widget
The Google assist doc was up to date from the one from final yr to make this clear.
Prime High quality Retailer on Google:
Incomes a Prime High quality Retailer unlocks this part, showcasing your dedication to excellent customer support and a high-quality buying expertise. Right here, you will additionally discover a abstract of your retailer’s efficiency by critiques, alongside important particulars about your retailer’s service and insurance policies. Be taught extra About Prime High quality Shops.
Retailer score widget:
This model will present when you have retailer rankings, however should not a Prime High quality Retailer on Google. It shows a abstract of your retailer critiques, and key details about your service and insurance policies.
Retailer high quality by Google:
This reveals if you happen to don’t have retailer rankings, and should not a Prime High quality Retailer on Google. It reveals key details about your service and insurance policies.
Right here is the previous one in motion:
Here’s a GIF of it in motion:
Right here is Google’s GIF:
Discussion board dialogue at LinkedIn.