As CES kicks off in Las Vegas, McAfee proudly stands on the forefront of innovation, showcasing our management in AI and our dedication to driving transformative breakthroughs in tech. Listed below are the important thing highlights of McAfee’s participation at CES 2025:
1. Asserting McAfee Rip-off Detector
At CES, we’re asserting McAfee Rip-off Detector – probably the most complete safety towards textual content, electronic mail, and video scams. As we speak’s scams are smarter, sneakier, and extra convincing than ever. We’re serving to shoppers take again management with AI-powered rip-off detection to cease scammers of their tracks.
2. Remodeling Experiences with AI PCs
Tuesday Highlight:
Dan Huynh, McAfee’s VP of Enterprise Growth, joins a panel of enterprise leaders to discover the capabilities of AI-powered PCs. From enhanced video and photograph modifying to quicker computing speeds and improved safety, this session delves into how AI PCs are reshaping work, play, and creativity.
3. Combating Deepfake Scams with AMD
McAfee has introduced an thrilling partnership with AMD to fight deepfake scams and misinformation. The McAfee Deepfake Detector now leverages the Neural Processing Unit (NPU) in AMD Ryzen™ AI 300 Sequence processors, enabling quicker and extra correct detection of manipulated content material.
4. Connecting with Qualcomm
Qualcomm can also be showcasing McAfee’s Deepfake Detector know-how at CES, with demos operating on their high-performance, low-powered AI silicon. These demonstrations spotlight McAfee’s dedication to tackling the rising menace of malicious AI deepfakes.
5. Panel on Belief within the Age of AI
Thursday Highlight:
German Lancioni, McAfee’s Chief AI Scientist, takes the stage to debate utilizing AI as a instrument towards AI-generated disinformation. This session will sort out the query: How can individuals belief what they see in a world of malicious AI deepfakes?