Pearl TV immediately introduced vital progress in its industry-wide initiative to make NEXTGEN TV converter bins extra inexpensive and accessible to shoppers, marking an vital step in getting ready shoppers and the tv {industry} for a better transition to NEXTGEN TV broadcasting powered by the ATSC 3.0 normal.
The announcement, made simply forward of NAB Present New York, contains new pricing from patent house owners, expertise licensors, testing and safety suppliers for inexpensive NEXTGEN TV converter bins, enabling expertise to assist superior emergency data, and ongoing work with shopper expertise producers.
NEXTGEN TV is now on the air in 78 U.S. markets, reaching greater than 75 % of tv households. Greater than 19 million licensed and security-verified NEXTGEN TV units have shipped to retailers since deployment started. Reasonably priced converter bins will allow all shoppers to entry this content material with out shopping for a brand new tv.
Pearl additionally highlighted the enlargement of NEXTGEN TV viewer options. Excessive Dynamic Vary (HDR) companies can be found immediately over-the-air to greater than 80 million NEXTGEN TV viewers, with native HDR for sports activities and leisure programming rolling out later this yr. The {industry}’s first 4K Extremely-HD over-the-air NEXTGEN TV broadcasts are anticipated in 2027.
Learn the complete press launch right here.
