What I actually love about smartphones is the in depth app catalog, which lets customers try to choose between a variety of choices. When you don’t like how a sure utility works, you possibly can sometimes discover stable options in the identical class that higher match your expectations. Nonetheless, this typically doesn’t apply to social media and communication apps, because the community impact locks us into the platforms our contacts use.
In lots of areas, WhatsApp has turn out to be the default on the spot messaging service, connecting billions of customers to their family and friends members, and even some companies. Regardless of that, some individuals, together with myself, nonetheless depend on iMessage for quite a few causes, equivalent to issues over Meta’s privateness practices. Nonetheless, after I textual content my associates on iMessage, I can’t assist however discover how bare-bones the expertise feels. Listed below are seven WhatsApp options that iMessage wants proper now:
1. Enhanced roaming expertise
My largest annoyance with iMessage is how fragile and high-maintenance the service could be when roaming. The second you eject your bodily SIM card or flip off the eSIM, your cellphone quantity will get deregistered from iMessage. This downgrades your whole chats to SMS (as most worldwide carriers haven’t adopted RCS but) and incurs charges when chatting with associates overseas.

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To keep away from this, you could possibly both expose and use your Apple Account’s e-mail handle because the iMessage ID or register the brand new SIM card’s international quantity on iMessage. Each routes are removed from excellent; particularly the latter, requiring your contacts to turn out to be conscious of and save a brand new quantity everytime you journey. Whereas newer iPhones with dual-SIM help make this drawback extra manageable, there are nonetheless cases when it causes a headache.
WhatsApp, then again, enables you to use the cellphone quantity you’ve registered—so long as nobody with bodily entry to the related SIM card tries to create an account. So, you possibly can take away the SIM card out of your iPhone for no matter motive with out worrying about disconnection. There’s nothing stopping Apple from copying this intuitive, secure strategy.
2. Intensive consumer profiles
Different WhatsApp perks I like embrace profile bios and social media hyperlinks (at present in beta). These allow customers to introduce themselves and showcase a extra complete profile. Contact playing cards on iOS already help social account handles, notes, location pins, and many others. All Apple has to do is allow us to optionally reveal a few of these fields to our iMessage contacts, simply as we are able to now with names and profile images.

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3. Standing updates and tales
Regardless of Instagram being the go-to platform for importing ephemeral tales, some customers go for WhatsApp when sharing extra non-public moments. Whereas it’s not technically texting, posting tales within the type of standing updates—shared images and movies that disappear after 24 hours—has turn out to be an integral a part of on a regular basis communication, and iMessage ought to catch up—it doesn’t even have a web-based standing function.
Apple might put its personal twist on it, with settings to restrict visibility, add Animoji, and hook into Apple intelligence, or supply the choice to show off the function altogether as Sign does. However
iMessage must get with the occasions.
4. Personalized conversations
One other development I’ve seen in modern-day texting is the prevalence of chat themes. After I look round in crowded public areas, colourful chat bubbles and wallpapers at all times stand out to me. The function, lengthy supported by Instagram DMs, Fb Messenger, and Telegram, lately launched on WhatsApp, and I’d like to see it on iMessage, too.
The most recent iOS updates have enabled customers to personalize the iPhone expertise greater than ever earlier than. From the Lock and Dwelling Screens to the Management Heart and Photographs app, layouts have by no means been so customizable. It’s time for iMessage to catch up.

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5. Easier file sharing
One factor I like about WhatsApp is the effectivity of its file-sharing capabilities. There’s an in-app connect doc button, letting you immediately flick through your native information with out exiting the messenger.
Conversely, iMessage requires you to go away the Messages app when somebody requests a file. You want to discover the Recordsdata app, launch it, find the specified doc, faucet the share button, choose the iMessage contact, and hit ship. Apple might handle this pointless complexity by introducing a Recordsdata app in iMessage, just like the present Photographs, Music, and Digital camera mini apps.
6. Higher group chats
Past one-on-one conversations, iMessage ought to improve the group chat expertise. Presently, the service nonetheless doesn’t help typing indicators and browse receipts in teams. One other ridiculous iMessage limitation is the shortcoming to go away a bunch when it has solely three members. A workaround (of kinds) is including a fourth particular person to the group then leaving, however the brand new member shall be caught with the opposite two in stated group.
Moreover, a neat WhatsApp group function is polling, which makes organizing and planning occasions extra seamless. iMessage ought to copy this helpful perform, complementing the brand new Apple Invitations app.

Mahmoud Itani / Foundry
7. Managed conversations
Lastly, iMessage ought to borrow the power to star particular person messages for future reference. Whereas the service enables you to pin conversations and sure kinds of attachments and mark messages as unread, there’s no simple option to bookmark texts for future studying.
Equally, Apple’s Messages app nonetheless lacks help for archiving conversations and creating customized lists to arrange them. This omission makes it not possible to filter chats based mostly on their kind or context.
Texting has developed, however iMessage hasn’t
It’s no secret that Apple tends to keep away from surprising its customers with main modifications. Nonetheless, the gradual evolution of iMessage has been too gradual in comparison with rival IM options. Third-party builders have been innovating and baking enjoyable and helpful options into their texting platforms, whereas iMessage hasn’t dramatically modified in years.
Given the widespread adoption of iMessage, it will take years for it to lose relevance within the US. That’s to not say it’s not possible, although. Persons are slowly warming as much as various apps, and WhatsApp continues to develop in North America. (Exterior the U.S., it’s already enormous.) If Apple desires to keep up its place within the texting area, a place which helps to cement the dominance of its total product ecosystem, it should improve iMessage meaningfully, not simply give it a superficial glassy UI within the subsequent replace.